Each day, lego.com generates 1,998,685 pageviews from 399,737 visitors. The website receives an average of 12,391,847 visits and 61,959,235 pageviews per month. It is given a rating of B, due to its high performance.

Lego.com has a Google Pagerank of 6 out of 10 and an Alexa Rank of 1,102. Although being more and more depreciated as a website quality indicator, a higher PageRank still indicates in most cases the popularity of a website. Sites with high Alexa Rank have high amounts of visitors, indicating that they get good search engine rankings.

The domain name was created 29 years ago (year: 1995, month: 08, day: 22) and has a length of 4 characters. Search engines algorithm gives more credibility and authority to websites whose domain name has been registered for a long time and is still in use (but not parked).

It is given a rating of C, due to its good performance.

Lego.com earns $1,199 USD a day in advertising revenue. Income from CPC banner ads is $437,635 USD per year. Yearly income from CPM banner ads is $72,952 USD. If the website was up for sale, it could be sold for $8,207,094 USD. It is given a rating of B, due to its high performance.

Lego.com resolves to the IP address 171.20.33.100, which is located in BILLUND, Denmark. The amount of bandwidth used by Lego is 167.528 GB per day. Thus, we estimates that lego.com uses a total of 6 server(s), with a cost of $2,100 USD per month.