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Cloud-based platform that makes it simple to launch rich media retargeting, email and display campaigns to boost top-of-funnel leads and accelerate the pipeline. marketers can deploy rich media ads and dynamic banner ads, that integrate their outbound (display, retargeting) with their inbound (marketing automation, crm) channels. platform provides do-it-yourself (diy) and agency-managed capabilities for display lead generation, site retargeting, email retargeting, crm retargeting, content & video marketing, in-email engagement and persona-based marketing. build a range of rich media formats, including in-banner forms, video lead form and webinar sign-up ads. execute an effective marketing plan and content marketing strategy. improve nurture programs through display & email with rich media polls and mini surveys. ensure high roi from b2c and b2b advertising & b2b marketing campaigns. deliver highly relevant, dynamic ads with persona-based & account-based content and offers. increase lead conversions, lower media costs, increase webinar registrations. platform comes with an easy to use display ad builder and banner maker. |