Bankrate.com

By MuStat

Bankrate.com gets 378,115 visitors per day, is worth $12,421,074 and has an overall rating of 73/100.

  • SEO performance
    B
  • Traffic
    B
  • Ads Revenue
    B

Basic information

Title Bankrate.com - compare mortgage, refinance, insurance, cd rates
Description Use bankrate.com's free tools, expert analysis, and award-winning content to make smarter financial decisions. explore personal finance topics including credit cards, investments, identity protection, autos, retirement, credit reports, and so much more.
Analytics ID /
Adsense ID /
Ip address 63.111.3.133

Traffic

Each day, bankrate.com generates 1,890,575 pageviews from 378,115 visitors. The website receives an average of 11,721,565 visits and 58,607,825 pageviews per month. It is given a rating of B, due to its high performance.

Per day Per week Per month Per year
Visitors 378,115 2,646,805 11,721,565 138,011,975
Pageviews 1,890,575 13,234,025 58,607,825 690,059,875

SEO potential

Bankrate.com has a Google Pagerank of 7 out of 10 and an Alexa Rank of 1,433. Although being more and more depreciated as a website quality indicator, a higher PageRank still indicates in most cases the popularity of a website. Sites with high Alexa Rank have high amounts of visitors, indicating that they get good search engine rankings.

The domain name was created 29 years ago (year: 1995, month: 03, day: 06) and has a length of 8 characters. Search engines algorithm gives more credibility and authority to websites whose domain name has been registered for a long time and is still in use (but not parked).

It is given a rating of B, due to its high performance.

Pagerank 7/10
Alexa #1,433
Age 29 years, 3 months and 4 days
Index View pages indexed in : [Google] [Yahoo] [Bing]

Earnings

Bankrate.com earns $1,134 USD a day in advertising revenue. Income from CPC banner ads is $413,910 USD per year. Yearly income from CPM banner ads is $69,006 USD. If the website was up for sale, it could be sold for $12,421,074 USD. It is given a rating of B, due to its high performance.

Per day Per week Per month Per year
CPC 1,134 7,938 35,154 413,910
CPM 189 1,323 5,861 69,006

Server information

Bankrate.com resolves to the IP address 63.111.3.133, which is located in Norcross, United States. The amount of bandwidth used by Bankrate is 158.466 GB per day. Thus, we estimates that bankrate.com uses a total of 6 server(s), with a cost of $2,100 USD per month.

Hosting Analysis

Amount of Servers 6
Servers Cost /month 2,100
Website Bandwidth /day 158.466 GB

Server location

Latitude 33.9743
Longitude -84.2384
City Norcross
Country United States

Domains on same IP (63.111.3.133)

No. Domain Name Visitors
1. bankrate.com (Bankrate) 378,115
2. managingyourmoney.net (Managingyourmoney) 0