Each day, allure.com generates 291,830 pageviews from 58,366 visitors. The website receives an average of 1,809,346 visits and 9,046,730 pageviews per month. It is given a rating of C, due to its good performance.
| Per day | Per week | Per month | Per year |
| Visitors | 58,366 | 408,562 | 1,809,346 | 21,303,590 |
| Pageviews | 291,830 | 2,042,810 | 9,046,730 | 106,517,950 |
Allure.com has a Google Pagerank of 7 out of 10 and an Alexa Rank of 14,150. Although being more and more depreciated as a website quality indicator, a higher PageRank still indicates in most cases the popularity of a website. Sites with high Alexa Rank have high amounts of visitors, indicating that they get good search engine rankings.
The domain name was created 31 years ago (year: 1994, month: 05, day: 17) and has a length of 6 characters. Search engines algorithm gives more credibility and authority to websites whose domain name has been registered for a long time and is still in use (but not parked).
It is given a rating of C, due to its good performance.
Allure.com earns $175 USD a day in advertising revenue. Income from CPC banner ads is $63,875 USD per year. Yearly income from CPM banner ads is $10,652 USD. If the website was up for sale, it could be sold for $599,167 USD. It is given a rating of C, due to its good performance.
| Per day | Per week | Per month | Per year |
| CPC | 175 | 1,225 | 5,425 | 63,875 |
| CPM | 29 | 204 | 905 | 10,652 |
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Visitors |
| 1. |
wired.com (Wired) |
997,099 |
| 2. |
epicurious.com (Epicurious) |
267,275 |
| 3. |
vanityfair.com (Vanityfair) |
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| 4. |
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| 5. |
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| 6. |
style.com (Style) |
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| 7. |
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| 8. |
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| 9. |
condenast.com (Condenast) |
152,422 |
| 10. |
luckymag.com (Luckymag) |
65,428 |